Our mission at GoodTrust Life

Families should have easy access to life insurance — and estate planning.

At GoodTrust Life, we believe that everyone should have access to life insurance on their terms. With group life insurance, it's coverage that doesn’t require any medical exam or phone calls or blood tests. You choose your plan to fit your life. It’s the kind of protection that will provide you and your family an added peace of mind - especially since we include a will-based estate plan to ensure your loved ones are truly taken care of.
about us hero mobile

GoodTrust was founded at the start of the pandemic by a team of tech-for-good veterans.

Team Rikard

CEO & FOUNDER

Rikard Steiber

Visionary Internet entrepreneur with extensive experience successfully launching and growing digital businesses at global companies incl. Google, Modern Times Group, HTC VIVE and Einride. An active advocate of “Technology for Good” and founder of Europe’s largest Women in Tech network and event. Initiator of the “VR for Impact Initiative” supporting UN Sustainability Goals. Future Astronaut with Virgin Galactic.

"When my father passed away in the spring of 2020 the world was only beginning to understand the scope of the deadly COVID-19 pandemic. It was a difficult and confusing time for all of us. Death seemed to be everywhere. I also lost a good friend in Sweden. None of want to consider the unimaginable, but preparing for the inevitable on behalf of your family just makes sense. So we've created the best experience online to get true peace of mind. When his widow asked me to help preserve his online accounts and priceless content it struck me: do any of us know what happens to our digital stuff when we die?"

The team leading the change.

Rikard Steiber
CEO & FounderRikard Steiber
Robyn Sechler
VP of PartnershipsRobyn Sechler
Markus Thorstvedt
CTO & Co-FounderMarkus Thorstvedt
Iman M’Fah-Traoré
ProductIman M’Fah-Traoré
Bastian Barsoe
Business DevelopmentBastian Barsoe
Celina Husung
Marketing ManagerCelina Husung
Ashlee Hunt
MarketingAshlee Hunt
Bjorn Laurin
SENIOR ADVISORBjorn Laurin
Jennifer Haley
Senior AdvisorJennifer Haley
Scott Levita
Senior AdvisorScott Levita
Daniel Sieberg
Co-Founder & AdvisorDaniel Sieberg
David Kubac
Product & Project ManagerDavid Kubac
Tadeas Podzemsky
Product DesignerTadeas Podzemsky
Matej Smid & Drippin
Frontend DeveloperMatej Smid & Drippin
Oguz Kazkayasi
Frontend DeveloperOguz Kazkayasi
Anna Drevikovska
Backend DeveloperAnna Drevikovska
Hanna Prazhenik
Quality AssuranceHanna Prazhenik
Jaroslav Valasek
QUALITY ASSURANCEJaroslav Valasek
Jan Peruzek
Data AnalystJan Peruzek
GoodTrust platform is developed in cooperation with Cleevio. Full cycle custom software development company based in Prague, Czech Republic.

GoodTrust Investors.

GoodTrust investors include Moxxie Ventures, Khosla Ventures, Concrete Rose Capital, Bling Capital, Synetro Ventures, Azure Capital Partners, Alumni Ventures, Primer Holdings, Gaingels Network and Lane VC. Several current and former Google executives are also on the cap table including Nikesh Arora, Margo Georgiadis, Scott Levitan, Arjan Dijk, Tony Fagan, Jori Pearsall, and Gopi Kallayil. Individual Angels such as Christian Wiklund and Dave McComb.
Ben Ling
Bling CapitalBen Ling
Katie Stanton
Moxxie VenturesKatie Stanton
David Weiden
Khosla VenturesDavid Weiden
Margo Georgiadis
Synetro VenturesMargo Georgiadis
Nikesh Arora
CEO Palo Alto NetworksNikesh Arora
Alim Giga
Spike Ventures / AVGAlim Giga
Sean Mendy
Concrete Rose CapitalSean Mendy
Mike Kwatinetz
Azure CapitalMike Kwatinetz

Frequently Asked Questions

More questions? Visit our Help Center