Celebrating International Women’s Day: Protecting What Matters MostAs we celebrate International Women’s Day and Women’s History Month, it is time to recognize the vital role women play as the ultimate caretakers of our families, our memories, and our futures. Women are consistently at the heart of the family unit—caring for children, supporting aging parents, and managing the day-to-day well-being of their loved ones. Yet, when it comes to legally protecting their own legacy and assets, many women are leaving their family’s future to chance. A survey conducted by GoodTrust reveals a powerful truth: women are overwhelmingly the primary caretakers of both estate matters and preserving assets when someone in the family passes away. Only 12% of women report that a man takes the lead on estate matters. Women are the storytellers, the memory keepers, and the foundation of the family. Despite carrying this immense responsibility, there is a critical gap between what women know they need to do and what they have actually put in writing.

What Happens If You Become Incapacitated Without an Advance Health Directive?A sudden accident. A serious illness. A medical emergency where you’re unable to speak or make decisions for yourself. These situations are more common than many people realize—and when they happen, someone may need to step in to make medical decisions on your behalf.

What Happens to Your Bank Account If You Don’t Name a Beneficiary?Most people assume that when they pass away, the money in their bank account will automatically go to their closest family member. In reality, what happens to your account after death depends largely on how it’s set up — and whether you’ve named a beneficiary. Without a clear designation, your bank account may be temporarily frozen, tied up in probate, or even eventually turned over to the state. Here’s what typically happens in each scenario.

GoodTrust and Beem Unite to Protect $68.5 Trillion in American Wealth by Embedding Estate Planning Into America’s First Asset Tokenization PlatformGoodTrust, the leading provider of digital estate planning, today announced a new partnership with Beem, the asset tokenization platform unlocking $68.5 trillion in trapped American wealth. Through this partnership, all Beem members will receive access to GoodTrust's estate planning services as a core benefit of their membership.

Understanding the Different Powers in a Power of AttorneyWhen people hear “Power of Attorney,” it can sound intimidating — like you’re handing over complete control of your life and finances. In reality, it’s much more flexible than most people think.

Joint Trusts: Pros, Cons, and How to Know If It’s Right for YouEstate planning is deeply personal. But when you’re building a life with someone — sharing a home, finances, responsibilities, and sometimes children — planning often becomes a shared process, too.

How to Know When It’s Time to Update Your Estate PlanCreating an estate plan is one of those “adulting” milestones people feel proud about completing — and for good reason. A will, trust, power of attorney, and healthcare directive can protect your loved ones, prevent confusion, and ensure your wishes are honored.

Is Life Insurance Part of Your Estate Plan? Here’s Why It Should BeWhen people think about estate planning, they usually think about wills and trusts. Maybe a healthcare directive. Possibly a power of attorney. Life insurance, however, often lives in a separate mental category. It's something people buy and often leave without revisiting. But life insurance and estate planning actually exist in the same category because they both play a crucial role in what happens after you're gone. When life insurance isn’t coordinated with an estate plan, it can create confusion, delays, or unintended outcomes for the loved ones.

The Family Legacy Conversation GuideA simple way to talk about what matters most—together

Start the Year with Peace of Mind: Why You Should Tackle Your Estate Plan Before the Ball DropsEvery December, the world starts buzzing with talk of New Year’s resolutions.

How to Help Your Parents Create Their Estate Plan Without Stress, Guilt, or AwkwardnessAt some point, something shifts: you go from being the kid who asks for permission… to the adult who’s thinking, Should I be asking my parents if they have an estate plan?

College Kids Home for the Holidays? Send Them Back With More Than LeftoversThey’re home, they’re hungry, and they’ve already started raiding the fridge. You’ve missed them — the noise, the laundry, the energy. But between the mashed potatoes and the marathon catch-ups, there’s one small, meaningful thing you can do for your now–adult kids before they head back to campus.