GoodTrust and Sunny Day Fund Partner to Help Families Secure Their Financial Futures

GoodTrust and Sunny Day Fund Partner to Help Families Secure Their Financial Futures

In an exciting move that blends financial wellness with modern estate planning, Sunny Day Fund and GoodTrust have joined forces to offer comprehensive legacy planning solutions to employees across the country.

This new partnership brings GoodTrust’s smart estate planning tools to the fingertips of Sunny Day Fund Savers, giving families an easier, more meaningful way to prepare for life’s most important moments. Whether it's welcoming a new child, buying a first home, or simply wanting to leave behind a lasting legacy, families can now plan and protect what matters most with confidence and ease.

“With two new kids, my wife and I have been thinking about our family’s future very differently – and thank goodness for GoodTrust for making that easy and stress relieving,” said Sid Pailla, CEO of Sunny Day Fund. “And with Sunny Day Fund’s recent partnership with GoodTrust, our employer partners’ Savers looking to plan for their family will also have the best help at a great price. Excited for this collab!”

GoodTrust offers a digital-first estate planning platform that includes everything from legally binding wills and healthcare directives to a secure digital vault for managing online accounts and family memories. Their mission: to democratize access to estate planning so every family—regardless of background or budget—can protect their legacy.

“At GoodTrust, we believe in democratizing access to the tools that protect your family, your assets, and your legacy,” said Robyn Sechler, VP of Partnerships at GoodTrust. “By partnering with Sunny Day Fund, families can now save for life’s goals and secure them with an estate plan. Together, we’re making planning ahead easier, more meaningful, and more accessible than ever.”

With this collaboration, employers offering Sunny Day Fund can now amplify their benefits package with a solution that not only supports saving—but also helps safeguard the future those savings are meant to support.